About 2 1/2 years ago I shared with you a tutorial about repackaging perfumed soaps. If you missed the post or would like to revisit it you can find it HERE.
I love using beautiful soaps and I love displaying them in our baths as well. Problem is they are often very expensive and just like I told you a few years ago, many lack display-worthy packaging. Beautiful soaps in truly UGLY boxes and wraps! No wonder it's possible for graphic designers to make so much money... :)
I find Soaps on clearance all the time. Usually the paper wrappings have been torn open or the boxes have been ripped apart. Whatever the reason for the extra discounts, I swoop them up because I know when the holidays come they will be perfect for welcoming guests to our home and also for gift giving/stocking stuffers for family and friends.
Although I still love Soaps packaged like the photos shown in the tutorial, I'm understanding more and more (locally in my booth and also online) the popular look these days is one of simple refinement with less frou frou. Yeah...I kicked and screamed about it for a bit...but things change and as a business woman I can either grow and change with the times or deal with unsold offerings that have become dated and stale. Vintage ephemera is the rage...it's reproduced onto signs, pillows, scarves, t-shirts, caps, dishes and more...
I truly believe that customers speak loud and clear about what they want and these days the things that sell best for me are generally fashioned in natural tones.
Today I'm showing you some of the repacked soaps I finished a few days ago for my Booth. All the soaps were manufactured in Italy and smell divine. There is Tuscan Raspberry, Camilla and Holly Berry. The Holly Berry Soap I wrapped with a reproduced vintage SEARS Christmas Ad from 1916. I used a reproduced perfume ad for the Camilla Soap and for the Tuscan Raspberry Soap I used two reproduced vintage poems/letters and an ad showcasing different kinds of fonts.
For the labels I used Paint Shop Pro. A simple and easy to read front for the front and for the back label I just copied what came off the original packaging and colorized it.
I hope you're inspired to do something similar for those you love this year. Fast, fun and you can certainly save some money in the process.
More soon.
Love to you...